These were quickly followed by more and more conceptual experiments from the “millenium” series (distinguishable by their reflective “000” branding) to Relax and finally, the Transformables. While similar to other conceptual clothing design projects of those years that attempted to reflect changing attitudes towards the city, such as Final Home and also Vexed Generation, Moreno’s experiments with C.P. Company are uniquely poetic, romantic, literary, free and eclec-tic. Talking about the Urban Protection series of the Transformables he mentions, in the space of a few sentences, influences ranging from French arthouse films to the architecture of nomads to the formative experiences of a generation to gay rights in New York to the atmosphere of working class pubs in England.
C.P. Company Designer (1996 - 2001) Moreno Ferrari wears the legendary Urban Protection 'Beekeeper' jacket from FW000